Work With Us
At Happs, we do things differently. We're a family-owned winery and pottery with a bold spirit, a deep love for the land and a commitment to crafting wines that everyone can enjoy.
Working at Happs means variety, creativity and being part of a small team that punches well above its weight. Whether you're in the vineyard, cellar door, office or behind the scenes in sales and marketing—you'll be part of a business that values quality, connection and innovation.
Sales and Marketing Manager
$85,000 – $95,000 per year
Grow your career with one of WA’s most creative and community-driven wine brands.
Are you passionate about wine, people, and storytelling—and ready to take the next step in your career? Happs Wines is looking for a hands-on, motivated Sales and Marketing Manager to help shape our next chapter.
This is a broad and varied role, ideal for someone with experience in marketing or sales who’s ready to grow. You’ll be supported by a marketing assistant, an external consultant, and work closely with the owners in a collaborative, creative environment.
Your Key Responsibilities
Sales Leadership
· Contribute to and execute sales strategies across DTC, wholesale, and export channels.
· Support cellar door operations and staff engagement.
· Help manage wine club communications, retention, and growth.
· Build relationships with distributors, retailers, and export partners.
· Assist with sales reporting, budgeting, and performance analysis.
Marketing Strategy
· Collaborate with external specialists on digital and AI-driven campaigns.
· Maintain a cohesive brand presence across all platforms.
· Manage content for website, social media, and EDMs.
· Coordinate events, sponsorships, and wine submissions.
· Help create compelling marketing collateral and track ROI.
Product & Brand Development
· Contribute to new product concepts, naming, and label design.
· Align marketing with vintage planning and winemaking milestones.
What You Bring
· Some experience in sales and marketing (wine or FMCG preferred).
· A passion for wine and customer engagement.
· Familiarity with CRM and e-commerce platforms (e.g., Klaviyo).
· Strong communication and organisational skills.
· Willingness to learn, collaborate, and grow with the team.
Bonus Skills
· Knowledge of export regulations and certifications.
· Experience entering new markets (e.g., India, China).
· Familiarity with AI tools for marketing and CRM.
What We Offer
· A creative, collaborative work environment.
· Opportunity to shape the future of a respected WA brand.
· Travel opportunities. Performance-based incentives for the right candidate.
· A role with purpose—supporting arts, community, and innovation.
Start date: September 2025
Applications close: August 17
If this sounds like your kind of opportunity, we’d love to hear from you. Apply now with your resume and a cover letter outlining your experience and vision.
Got questions? Contact Suzanne at suzanne@happs.com.au.
Happs Wines – Enjoy the Moment